How to Demonstrate The Importance of a Whole-Home Energy Audit

Posted by Tara Dawn on December 17, 2013
How to Demonstrate The Importance of a Whole-Home Energy Audit

Many homeowners want their homes to be as energy efficient as possible, but many also struggle to identify the best ways to achieve that goal. All too often contractors are called to a home to address an issue that may only be part of a home’s efficiency issues. When speaking with clients about the best ways to improve the overall energy integrity of homes, one of the best places to start is with a home energy audit. Unfortunately, homeowners may not understand the benefits a whole-home assessment can provide, so here are a few easy steps that can help you broach the subject.

Briefly Explain The Process

Lots of homeowners have heard of energy audits or assessments, but may not be familiar with how the process works. Clients will want to understand exactly what they should expect from the procedure, how long it will take, and what exactly will be checked and tested. While individual contractors may offer a differing range of services, you’ll want to share with clients that an audit will likely include:

  • Opportunities to improve sealing
  • A check of insulation levels
  • Heating and cooling system inspection
  • Ducting inspection
  • Hot water system efficiency
  • Ventilation tests
  • Thermal scans
  • Overall comfort assessment in each room
  • Overall energy use interview and discussion

Point Out How Home Systems Are Interconnected

One of the biggest keys to improving the overall efficiency of a home is understanding how each area and system connects and works together. As an example, if a homeowner is interested in lowering heating costs, they may choose to replace an aging boiler in order to improve the efficiency of their forced hot water heating system. However, while the new boiler will almost certainly be an improvement, higher heating bills will likely persist if leaking seals around doors and windows are letting the newly heated air escape. This interconnectivity between all systems of the home should be pointed out to help lend perspective to any improvements the homeowner is considering.

Highlight The Potential Cost Savings

When it comes down to it, the biggest selling point for a whole-home energy audit is the potential cost savings, so it’s important to communicate just how much money clients could potentially save by addressing inefficiencies in their home. Studies have shown that property owners can save 5% to 30% on energy bills by implementing the changes and upgrades that an audit can identify. The important part of that equation is implementation. Be sure to impart to clients that an assessment is only as good as the work that’s done to address the issues that are uncovered, but that by identifying the problems present in a home, repairs can be made most efficiently and effectively.

Professionals know that a whole-home energy audit is one of the best ways to quickly identify and address heating and cooling inefficiencies in a home. By outlining the process, explaining the importance of interconnectivity, and highlighting the potential savings that can result, your clients will be able to make a much more informed choice about whether an audit would be warranted in their home.


Tara Dawn is the Co-Owner of Opal Enterprises Inc. Opal Enterprises has been assisting Chicagoland homeowners with exterior remodeling projects for over 10 years. Energy efficiency is always their goal when installing windows, siding, and roofing.

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